They Live Shades Pin Badge

This enamel pin badge is a direct tribute to the 1988 cult classic sci-fi horror film "They Live," directed by John Carpenter.

Cinematic Significance

The pin is shaped like the "Hoffman lenses"—the special sunglasses found by the protagonist, Nada (played by Roddy Piper). In the movie, these glasses allow the wearer to see the world's hidden reality: that the ruling class are actually skeletal aliens and that all media and advertising contain subliminal messages meant to keep humans subdued, such as "OBEY," "CONSUME," and "STAY ASLEEP".

Buy This Pin - - - - - OBEY!